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5 Tips to Crafting Awesome Website Content

5 Tips to Crafting Professional Website Content Even the most lucid websites are marred by bad content; is this the case with you, too? Typos, grammatical errors, clichés and verbosity peeves your website visitors, however, there is more to engage your audience than putting up error-free content on your web pages. Businesses and marketers often wonder how […]

7 Tools to Boost Traffic on Pinterest

Second only to Facebook, Pinterest is gaining more traction than any other social media website, including Instagram, Twitter and LinkedIn. Pinterest’s unique data categorization helps users’ posts to be stored, shared and revisited with uncanny ease and swiftness. For brands trying to position themselves on the platform, this translates into wider reach and longer shelf-life […]

The importance of right words for businesses

What is content marketing, and how can it transform your business? The pen is mightier than the sword! Indeed, a very relevant phrase in today’s highly diplomatic and competitive world where the success of almost everything – from aspiring politicians to global summits to business contracts – depends upon the right words shared at the […]

3 Simple Steps to Promote Your Startup on Facebook

Originally posted on www.ciba.org.in Facebook promotions form the significant size of the entire social media marketing platform. Unsurprisingly, most businesses, large and small, swear by Facebook’s promotional tools when it comes to promoting their brand or product or service to the right audience at really affordable cost. With over 38% of the total online users in […]

5 Steps to Tackle Hiring Woes of Startups

Originally posted at www.ciba.org.in While incubation centres provide the necessary infrastructure and mentorship support to startups, and angel investors and crowd funding aid them with precious capital to grow the scale of business, albeit at a later stage, building a great team remains the toughest task for any young startup. There are many challenges faced by […]

10 Startup Jargons You Must Be Acquainted With

Originally posted at www.ciba.org.in Just began your entrepreneurial journey and already baffled by startup jargons swooshing past your ears? Startup lingo is full of slangs, unclear phrases, and seemingly complex jargons. Startup experts and mentors can hurl these at an unsuspecting entrepreneur leaving him wondering about the true crux of a discussion or advice. Necessary […]