Category: Blog

So you have made your footprints in the digital sands, however, is that enough? In today’s age and time, every person (even a small child) has a digital imprint. In the current scenario, your online image is what you are perceived to be. Having a presence online will not make you a brand. It requires […]

“It is utterly useless to wink at a beautiful girl in a dark room,” was the advertising and branding mantra of the 90s. Then, unlike now, advertisers and marketers urged brands to spend on lavish creative campaigns and broadcasting schedules. Past the first decade of the 21st century, every single person who can afford few […]